This is kind of a hard post to write but I have a feeling I’m not the only one feeling this sentiment. This isn’t a post that’s ‘woe is me.’ This is basically how I view blogging these days. It’s quite simply: The State of Blogging.
I’m sure a lot of seasoned and long-time bloggers can agree with me. Food blogging, and blogging in general, is not like what it was 10 years ago. Everything has shifted towards fighting algorithms, writing for SEO, and how to make money fast. We all have hired virtual assistants. If you had told me ten years ago that I’d be hiring an assistant to help me with social media and managing my blog; there’s no way I’d believe you.
There is barely any authenticity anymore. It’s all writing robotically to make sure your content gets seen. It’s all so over-saturated. I miss the fun in blogging.
It’s a double-edge sword. You want to be creative and you want to create beautiful, unique content and why? Because you want to share that with everyone. You want to inspire people. How can you share that with everyone with algorithm shifts and Google Panda updates strewn in, what seems like, every other week?