In a large bowl, combine the sugar, flour, baking soda, salt, and cinnamon. Then slowly pour it in the stand mixer, beating on low until batter forms and is mixed well.
1/2 cup granulated sugar, 1 3/4 cup all purpose flour, 3/4 teaspoon baking soda, 1/2 teaspoon salt, 1/2 teaspoon ground cinnamon
Pour the batter into the prepared loaf pan.
Bake for 1 hour or until toothpick inserted in the middle comes out clean.
Let cool completely before removing from pan and slicing.